Your business website is useless without traffic. It will just sit there in the void collecting virtual dust. You depend on traffic to try and generate leads and convert those leads into sales. It’s the same as having a physical store or a restaurant. If nobody comes into your premises, then your business will fail.
Online Marketing
What Does It Take to Draw a Customer In?
You’ve got a business that you’re very proud of, haven’t you? You’ve built it up from strength to strength, securing capital and turning a profit, and bringing other people in to help grease the wheels better than ever before. But now you’re starting to think, ‘Could I boost my customer base, and turn my shop […]
Today, Tomorrow, for the Month: The Great Instagram Post Ideas Dump
With a billion active users in a month and an insane rate of successful advertising, Instagram is definitely the social network you need to use for marketing. But all that said, getting noticed there is hard and to keep your audience’s attention, you’ll need to post great content consistently and often. Preferably, you should do […]
Getting the Market’s Attention in a Competitive Industry
What does it take for a small business to make it in such a competitive environment? Regardless of the industry, that’s what every entrepreneur asks at some point. If you’re running a small company, you might be wondering the same thing.
Mistakes That Will Ruin a Business Website
Every business, whatever the shape and size, must have a website to match. A web presence is always important, as it allows for better communication, greater opportunity for sale, and insight into customer buying preferences and habits. Unfortunately, starting a website isn’t nearly as easy as it sounds.
Spreading Word of Mouth Through Social Media
If you are trying to make a name for yourself – either your website or your business – there is a distinct power in being able to spread the word through social media. Twitter, Facebook, and Instagram are a lot more useful than just sharing cat memes with each other, they can help you build […]
Start Small, Think Big
Boosting sales is the golden egg when it comes to running your own business. It’s not easy and for many small business owners it doesn’t come particularly naturally, but if you can find some time to focus in on some specific sales-boosting activities, it’s going to pay off.
Put the Boom Back in Your Lead Generation
Any business is only as good as it’s customer base, so it’s natural that a lot of your efforts when you first start up your own business are spent sweating away at your contacts list, trying to build a customer base.
Advantages and Disadvantages of YouTube as Your Marketing Channel
It’s true that today YouTube is a force to be reckoned among social media. 1.9 billion logged-in users a month definitely prove this. However, to determine whether this is the right marketing channel for you, think about the advantages and disadvantages of YouTube. Only by recognizing and taking into account both its strengths and weaknesses […]
What You Really Need to Start a Website
Launching a new website can seem like a lot of work. So much so, that when you’re looking to start a business, or you have a great idea of a content site, it can actually stop you from getting started!